Who Owns the Myth?

The definitive look at how Star Wars became the first great myth of the mass-media age.

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Star Wars isn’t just a movie franchise. It’s the modern world’s first living myth — a story carried by filmmakers, seized by fans, and fought over in real time across generations.

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In Who Owns the Myth? author and podcaster Pete Fletzer takes readers on a sweeping, deeply personal journey through five decades of Star Wars. Part memoir, part pop-culture study, and part fandom history, the book explores how a tale built to unite us also became a mirror of our divisions — and why that struggle is itself profoundly mythic.

Along the way you’ll discover:

• How George Lucas transformed Joseph Campbell’s “Hero’s Journey” into a cinematic blueprint.

• Why fans have always been more than an audience — they’ve been co-authors.

• The tribal battles, purity tests, and power plays that mirror the oldest traditions of myth.

• Why Star Wars will outlast Disney, Hollywood, and even us — becoming folklore for future generations.

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