Coca-Cola x Star Wars: Collect Limited-Edition Cans and Share Hologram Messages

Coca-Cola is bringing a new Star Wars experience to fans this summer with the launch of their Coca-Cola x Star Wars: Refresh Your Galaxy campaign. This collaboration blends Coca-Cola’s iconic brand with Star Wars’ legendary storytelling, inviting fans to celebrate the uplifting power of connection and fandom — with a galactic twist.

As part of the campaign, 30 limited-edition Coca-Cola designs will hit shelves, featuring bold new illustrations of beloved Star Wars characters from across the saga. Fans can collect cans and bottles showcasing heroes and villains alike, including Lando Calrissian, Ahsoka Tano, Darth Vader, Yoda, Princess Leia, Rey, Grogu, and many more. Additional exclusive designs featuring characters like The Mandalorian, Grogu, and Chewbacca will be available only at Walt Disney World Resort and Disneyland Resort.

The fun doesn’t stop with the packaging. Each can or bottle unlocks an interactive Augmented Reality (AR) experience. By scanning the packaging, fans can explore exclusive campaign content and see their collectible character designs come to life.

But the true highlight is the chance to channel your inner Princess Leia and send your own Star Wars-style holo message. Through the AR platform, users can record messages of hope, love, or community and watch them transformed into holographic transmissions — perfect for sharing with friends, family, or even a retired Jedi hermit hiding on a distant planet.

This campaign continues Coca-Cola’s long-standing partnership with Disney and promises to offer fans a collectible experience combined with cutting-edge AR technology. Whether you're a casual fan or an avid collector like Luthen Rael or Dok-Ondar, the opportunity to “Refresh Your Galaxy” arrives this July.